Sustainability, Professional Responsibility, and Business Ethics with Alison Taylor

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In this episode of the Sustainable Minds podcast, hosts Gary Baker and Roxanne “Rocket” White are joined by Alison Taylor. They discuss the impact of business ethics in developing an effective ESG and corporate responsibility strategy.


Alison Taylor is the Executive Director at Ethical Systems, a part of NYU Stern School of Business, and an Adjunct Professor at NYU Stern School of Business, where she teaches professional responsibility, sustainability, and leadership. Allison has advised hundreds of multinational companies on strategy, sustainability, cultural behavior, human rights, ethics and compliance, stakeholder engagement, ESG, and anti-corruption. She regularly speaks and writes on all aspects of business responsibility and ethics.

Gary Baker, for more than three decades, has partnered with some of the world’s leading companies. A veteran creative director and business leader, he has helped clients achieve their goals through memorable communications grounded in strategy and deep insights. After studying at Art Center College of Design and graduating from UCLA, Gary spent nearly a decade building his career at a number of notable firms. In 1984, he founded the company that bears his name. Today, Baker serves a diverse client base—from start-ups to high-growth companies and Fortune 500 leaders. Gary’s philosophy is to seek and win clients for life. His first, The Capital Group (American Funds), remains a client today. Gary takes pride in becoming a trusted advisor and partner over time—by treating every client challenge with empathy, enthusiasm and expertise.

Roxanne “Rocket” White has been a key player at the Baker firm since 1987. She is the company’s Vice President ESG/Corporate Reporting. She lives up to her name by channeling high-octane creativity, energy, and enthusiasm for developing new business and building long-term relationships with clients. A passionate client advocate, Rocket makes it her business to know the businesses of Baker’s clients. Her goal is to ensure delivery of the right mix of expertise and services to meet their needs and expectations. That same drive and multi-faceted work ethic served her at Williams College where she was a triple major. Over the years, Rocket has worked on the behalf of many of Baker’s high-profile clients including Medtronic, Sempra Energy, WellPoint, USC, UCLA and Merz North America to name a few.